Posts Tagged ‘nike

Coca Cola vs Nike

In: Marketing

22 Mar 2009

In this corner “The impossible made possible”, wearing black and white trunks Coca Cola Zeroooooooo! In the other corner, the step counter and music gadget, wearing red and white trunks the Nike Plusssssssssss! (Actually is Men vs Women and the winner takes on Zero).
Yesterday I was walking and I saw this two ads, one from  [...]

Recently I wrote a post on the Kobe Bryant Jumping over a car video, in addition to other stuff concerning viral videos. As you can see, that video has created some buzz like or not, good or bad, the buzz is there. But when such video, event or “thing” starts to appear as “spoofs” around [...]

Viral, real or fake, who cares, at end, they sell, just like sex.
If you think the above phrase is true, then its a good idea you take a step back. Here is why:
If a video creates you the urge to share it, then I ask: “those you make it succeeded?”. Doesn’t matter if they did [...]

Brit Stakston from JMW Kommunikation, presented on the state of mind companies should have when using the power of Media.

I don’t remember much and I wasn’t taking notes (for some reason) but what I remember she mention is regarding something about not getting what the the media mix was about. They say that [...]


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A personal blog where I write about my current projects, work and interests. The posts are a reflection on my current self, varying over time, since change is the only constant.

Welcome to G To The Square, my thoughts on ICT, Business and Life... in a Square.