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	<title>G to The Square &#187; Larry Bird</title>
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		<title>Remake of 1993 McDonald&#8217;s commercial</title>
		<link>http://www.gtothesquare.com/2010/02/09/remake-of-1993-mcdonalds-commercial/</link>
		<comments>http://www.gtothesquare.com/2010/02/09/remake-of-1993-mcdonalds-commercial/#comments</comments>
		<pubDate>Tue, 09 Feb 2010 23:23:53 +0000</pubDate>
		<dc:creator>Geries Handal</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[commercials]]></category>
		<category><![CDATA[Dwight Howard]]></category>
		<category><![CDATA[Larry Bird]]></category>
		<category><![CDATA[Lebron James]]></category>
		<category><![CDATA[McDonalds]]></category>
		<category><![CDATA[Michael Jordan]]></category>
		<category><![CDATA[Super Bowl]]></category>

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		<description><![CDATA[Got to love the remake of the 1993 McDonald&#8217;s Michael Jordan vs. Larry Bird commercial, this time it features Lebron James and Dwight Howard. Although they are not as accomplished as Jordan and Bird, they are representative of the NBA today and are possibly the future, so we have the star power. The new commercial [...]]]></description>
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<p>Got to love the remake of the 1993 McDonald&#8217;s Michael Jordan vs. Larry Bird commercial, this time it features Lebron James and Dwight Howard. Although they are not as accomplished as Jordan and Bird, they are representative of the NBA today and are possibly the future, so we have the star power.</p>
<p>The new commercial shows how the game has change, by instead of just going with jumpshots (like in the 93 version), they just go with dunks. As well as some taunting or trash talking.</p>
<p>The interesting thing here is that commercials generally are not remade or remastered as movies. Doesn&#8217;t make sense to copy a old idea, sure we have campaigns like Apple&#8217;s &#8220;I&#8217;m a Mac. I&#8217;m a PC&#8221; or Master Card &#8220;priceless&#8221;, that keep the same concept,  however in this case it works masterfully.</p>
<p>In case you didn&#8217;t remember the o1993 commercial or just want to compare you can see it bellow. (By the way, Jordan&#8217;s outfit reminds me of the <a href="http://www.babble.com/CS/blogs/famecrawler/2007/12/01-07/fresh-prince-of-bel-air-will-smith.jpg">Fresh Prince of Bel Air</a>)</p>
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<p>Yeap. things have change a lot in the last 17 years, still athletes eat fast food before a work out.</p>
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