The answer:
SEX
I was in Wired Magazine Online and then saw the top 10 list of most read articles and a couple caught my eye. Which I opened first? Well, it was this one: “NSFW Gallery: Blu-Ray Porn, Mechanized Masturbation and Puskirts at Japan’s First Sex Show“. I was working in another post, but for some reason I thought this was a quickie post (you can see the theme now), I just need to do.
Sex sells and that is why its hotter than the iPhone or any Apple product. It doesn’t get the PR that Macworld gets, but I bet sex toys sell a lot, even more than iPods (sorry no stats and that is why it is a bet). Its a taboo, but a business where you can make a lot of money. The problem is that if you care much of what people think, you might have a problem sleeping on night. But business is business and if you do it right, there is nothing wrong with it.
Damn! I think i lost my bet (source)
Still they are business opportunities related to sex, from sex education, to accessories and media. Prostitution and anything with minors should be banned and put in jailed, but there are other stuff that really can make a difference in persons life. How? Well, for some people (and cultures) sex is instrumental in the success of a marriage. Yoga is kind of a hot thing, so why not do something similar with the Kama Sutra. The sessions might be in group ,but more private and couples will learn more about life, sexual union, conduct and love. They also will get added pleasure and thrive to get in shape. Win-Win-Win situation, especially those in the mid life crisis.
Based on what is my way of thinking, well… read this article on Inc.com “Why Sex Sells More Than Ever”. As the article states in the intro:
Valentine’s Day marks the busy season for companies that make “pleasure products” and other adult merchandise — a $2 billion industry that’s moving out of the shadows and into your local shopping mall. Meet the savvy entrepreneurs, many of them women, who are cashing in on America’s naughty side….
I wonder what other countries have a naughty side? Looks promising for Japan…
Note: the above link didn’t work at the moment of writing of this post, click here for the cached version by Google.
A personal blog where I write about my current projects, work and interests. The posts are a reflection on my current self, varying over time, since change is the only constant.
Welcome to G To The Square, my thoughts on ICT, Business and Life... in a Square.
1 Response to What is hotter than anything?
piercedconsumer
February 23rd, 2009 at 7:53 pm
I agree that Wired rocks; and that sex sells. Every time I make a blog post that references sex–up shoot the stats.
Who knew?
http://www.piercedconsumer.com